Local Brand

Small brands from the area

Downtown SC

HAUS of TRADE

co-op shop in downtown san clemente with 30+ local makers and brands across two floors. coastal SoCal vibe, custom hat bar in-house. not thrift, but exactly the small-brand collective the directory needs.

South Coast Hwy

Laguna Exchange

nonprofit buy-sell-trade in central laguna. men's and women's clothing, accessories, and items from local artists. proceeds go to the cause, which makes the score feel even better.

HIP District

Twig of Laguna

vintage and upcycled and local artist work, men's and women's, plus gifts, candles, home decor. in the HIP district of south laguna. carries new alongside vintage so it reads boutique more than thrift.

17th Street

Slow Goods

not technically thrift but on-brand. tiny costa mesa concept space mixing australian womenswear, california designers, handmade homewares, and bespoke accessories. opened 2023 by jessica ward. quiet, considered, opposite of a haul shop.

DTSA / 4th Street

GCS Clothing

streetwear, hip hop, and graffiti culture since 1995. an actual og of dtsa retail, run by people who built the scene before scene was a marketing word. doubles as an art gallery on first saturday art walks.

DTSA / 4th Street

Nothing Usual

part skate shop, part record store, part zine library, part gallery. on 4th street since 2016, run by people who actually skate and care. you come in for a deck and leave with a book about graphic design and a tee that fits perfectly.